You already have the offers and potential buyers. What's missing is the system that connects them - so a follow leads to a sale, and that sales leads to another sale, on repeat - without you stuck trying to “make it happen”.
THIS IS HOW I FUNNEL
The behind-the-scenes, build-it-with-me process that turns your product suite into a system that sells daily - so you make sales while you're hands-OFF, instead of posting more to sell more, launching harder, or starting from $0 every single month.
If you're an online business owner who's already making sales - but every single one depends on you being chronically online, performing for an algorithm, or aggressively launching - and you’re ready for a SIMPLE, easy way to move buyers through every one of your offers.
This is for you.
Right now, every sale you make depends on you being the one to make it happen…
You’re planning out another week of content. Another batch of stories. Another “value post” you're not sure anyone even reads.
Because you were taught that “more content equals more sales” - so the second you stop posting, your sales stop too.
Which means:
😥 You’re stuck doing a six-week launch every quarter - riding the high of a sales spike, then watching it go quiet, stressing that the next month starts from $0 all over again.
😥 You watch dream clients join your free offers, then post on their story about how they just hired your competition for $27,000.
😥 You want your offers to actually lead somewhere, one sale flowing into the next - but instead you've got a pile of offers that don't talk to each other, so people buy once and disappear.
😥 Every time sales slow down you resort back to the “Online Sales 101” tactics - go live, post on your feed at least 1x per day, email your list 3x per week.
All of this has you feeling like the only way to make more sales is to do more. More posting. More launching. More showing up.
…or maybe you need ads? Maybe a new platform? Should you hire that social media manager?
You feel like you’ve been given two options…
Either I need to do more to make more, or I need to delegate my sales to someone else in hopes that THEY know how to sell for me….
Nah.
There’s a better, faster, simpler way to do this.
The next translated into $34,000 in revenue that I can directly track from it 🤯
Or don't imagine. 👇🏼
FOR REAL, FOR REAL: selling has felt this hard simply because you didn’t build a simple, clear pathway for your buyers. And that stops, now.
Post on Instagram every day. Turn your stories into a 24/7 QVC channel. Add value until you're blue in the face. Slide into DMs to "get in front of people." Run a free webinar and launch every single month.
None of that is a sales system.
It's just effort - effort that lives and dies on you showing up.
The thing that actually creates sales on repeat is a real funnel…but not in the bro-marketer or spending $10K a month on ads sense.
I’m talking building your offers, product suite, and customer journey as an ORGANIC funnel that puts in the sales effort for you.
Having your offers built to flow into each other, so one naturally leads buyers to the next.👇🏼
THIS IS HOW IT WORKS:
Your current sales approach
💔 Pouring your heart and soul into a new offer, then launching it for 6 weeks to *only* see 30% of the amount of sales you wanted to see
😵💫 Seeing the right people follow you, join your free offers, maybe even jump into something low-ticket...then seeing them invest $10K with your competitor
🤔 Having a list of offers that "look good" but you don't know wtf to do with them - how to sell them, where to sell them, and when to sell them so each offer connects and sale actually leads into ANOTHER sale
😅 Launching your offer, seeing success, and then the second you remove launch deadlines and discounts to sell it on evergreen...only seeing 5 new sales come through in 3 months
😴 Constantly resorting back to Online Business Bootcamp when you don't know how to sell your offer - post more, "sell more", DO MORE because ever sale is tied to you doing the most
🙃 Thinking visibility is your sales fix - let me do a content challenge, now it's talking reels, maybe I should go live, let me spend money on ads, maybe it's a new platform *plot twist* more visibility doesn't fix a broken sales system
How you're about to funnel
🥰 Building an offer once and having it sell long after the launch ends - because your sales system keeps delivering buyers to it every single week, not just during your launches
❤️🔥 Turning the people already in your world into actual buyers - with a funnel that takes someone from "I just found you"→ free offer → first purchase → "I'm going to buy whatever you sell", so the people meant to work with you stop slipping through the cracks and into your competitor's DMs
🤌🏻 Finally knowing exactly what every offer is FOR - where it belongs, how people find it, what it leads to, and how each sale naturally sets up the next one so your entire product suite works together
💸 Taking an offer from “launch success” to “sales on repeat” - because your customer journey is always clearly leads people somewhere and gives them reason to join now, without relying on external urgency
🌪️ Finally understanding that you don't need more visibility...you need a better sales pathway - so instead of chasing a new content strategy, platform, ad, or algorithm hack, you can turn the audience you already have into a sales that come through, on repeat
When you steal this process and put it into YOUR business:
😍 Your free offer finally does its job - pulling in the exact people who go on to pay you, instead of padding a list that never buys.
😍 You stop depending on the algorithm to put you in front of buyers, because your system moves people from "just followed you" to "just bought" without you in the middle of it.
😍 No more random offers whipped up whenever you need a cash injection - every offer has a place and a purpose, and each one sets up the next sale.
😍 Selling stops being something you have to manufacture every single day, and becomes something your business does for you - on repeat, hands-off, while you go live your life.
What if you didn't have to waste your time and guess your way to a funnel like this -
And instead you got to watch one built from scratch, step by step, then take the exact strategy to make it YOURS?
I KNOW you want sales that don't hinge on you being "on" every single day...and you deserve to have them.
So that's exactly what I'm handing you.
I'm using over 16 years of sales experience - everything from selling water coolers, to high-end retail, to over $700K of my own programs - and the exact organic funnel process I use in MY business, to build a full funnel in front of you, inside This Is How I Funnel.
You'll see what offers go where and why. How a free offer becomes a sales engine. How each offer quietly sets up the next - so you're not just getting the what, you're getting the WHY behind every single move.
And it's the key to finally having a business that sells for you - instead of one that only sells when you do.
imagine how it will feel to go...
from this: →
🙃 Starting every Monday stressing: "What do I say this week? What do I post? Where do I show up? Will anyone even read this anyway?!!?" Aka wondering HOW you're going to make sales, like you're starting your business from scratch.
😩 Pouring your heart and soul into another launch that feels like one big song and dance, only to hit 50% of your goals… and then feel like you're starting from scratch all over again next launch.
🫠 Whipping up another random $33 offer whenever you need a cash injection, with no real plan for where it fits in your customer journey or where it leads next… oh, and working your butt off to create it only to have 7 people jump in and never buy again.
😵💫 Making new sales, but having no idea how to turn that one buyer into a repeat buyer. So even though things are working, nothing ever feels like "enough"… and you don't even want enough. You want to be mind blown by your own results.
TO THIS:
😏 Waking up, checking your phone AFTER your morning routine, and seeing sales that came in overnight - from people you've never DM'd…and you haven't even posted on IG in the last week.
❤️🔥 Watching your free offers do the nurturing for you, so the new people coming into your world are IMMEDIATELY hot and ready to buy. Those free offers strategically selling your paid offers, so a "cold audience" becomes a loyal client within days.
🤌🏻 Looking at your product suite and seeing it finally make sense - every offer with a purpose, each one leading neatly into the next. The customer journey is clear for you AND your buyers.
💸 Knowing exactly where to put your effort each day to create a sale, and the next one after it. Always knowing what to leverage, and how. So strangers become buyers, and buyers become repeat buyers who come back over and over again… (hint: because your funnel tells them to).
welcome to
THIS IS HOW I FUNNEL
A 5-part self-paced program where you learn to build a sales system that moves buyers through every one of your offers with ease.
The last two funnels I built using the EXACT process I walk you through in TIHIF:
One translated into 70 new sales + *at least* $15,000 in revenue that I can directly track from it 👀
The next translated into $34,000 in revenue that I can directly track from it 🤯
Imagine adding another $50,000 (FIFTY FREAKING THOUSAND) to your yearly income by setting up a simple sales system that is already waiting to be built.
Let me show you exactly how I funnel, and let’s make it happen.
YOU'RE GETTING:
💸 5 modules on all things organic funnel building - so you know exactly what to build, in what order, and why, instead of guessing your way through it.
💸 My exact processes for building funnels that regularly add 5-figures to my yearly income - the same moves I use in my own business, handed straight to you.
💸 Lifetime access to all trainings and materials - build at your own pace, and come back every time you launch something new.
💸 BONUS: The This Is How I Funnel Telegram chat - where you get strategic sales riffs going deeper on all of our trainings as well as a real, behind the scenes look how I built my funnel.
YOU'LL WALK AWAY WITH...
→ A clear look at how I build simple sales funnels that make my entire life and business easier
→ The strategy behind each move (not just what to do, but why)
→ A repeatable process you can apply to your own business the same day
You’ll watch me build - then you’ll go build your own.
This system is simple, easy to implement, and will have you taking action from the very first lesson.
This is How WE Funnel, step by step, as soon as you join:
→
PART ONE: Build off your product suite
How to create an entire sales system that works with your already existing product suite - so every part of your business comes together and makes SENSE (for you and your buyers).
PART TWO: Free offer creation
How to create a free offer that speaks to the same clients that will pay you 4 and 5 figures. A free offer that makes people WANT to sign up, and pay you after they do.
PART THREE: Tripwires
How I build a fast-cash low-ticket offer that turns random people on the internet into buyers immediately.
PART FOUR: Upsells
The exact strategy I use to guide buyers deeper into my offer suite without needing a hard pitch or sales calls.
PART FIVE: Sales system
Bringing it all of your offers together into a funnel that sells daily - without you needing to be "hands-on" in the process.
BONUS: The This Is How I Funnel Telegram chat
Where you get strategic sales riffs going deeper on all of our trainings as well as a real, behind the scenes look how I built my funnel.
And no, we aren't talking ad strategy.
This is all home-grown organic, baby. 💸
You ready to funnel, or what? 👇🏼
One Payment of $55 USD
SIGN ME UPSome client results from my exact funnel build process
👇🏼
This isn't your bro-marketer or spend $10K on ads type of funnel...
What I WON'T be teaching you
Run a free, live masterclass every month to a completely cold audience
Spend $10K a month on paid ads to hopefully get in front of the right buyers
Use fake urgency like “Doors are closing” and “24 hours left”...when there are no doors closing and all the hours in the world left
Post on your IG feed at least once a day…but really you need to post 3x a day and hope your audience grows (it hasn’t grown in 5 years)
Over-deliver value and constantly prove yourself to your buyers because then maybe they’ll actually buy
Use 5 different tech platforms so your funnel “looks good” (plot twist: none of the platforms even communicate with each other)
Create another $33 offer that your pour your heart into and hope the 7 people who buy convert into your $10,000 offer (they don’t)
What I WILL be teaching you
Build an entire sales system based on your already existing offers
Create a free offer that speaks to the exact same people who'll go on to pay you 4 and 5 figures (one they actually sign up for...even when you’re not launching)
Build a simple first-step offer that turns strangers on the internet into buyers immediatelyGuide buyers deeper into your offer suite - without relying on social media, forceful sales pitches, or sales calls
Bring every one of your offers into one connected funnel that sells daily
Enjoy your new sales system and funnel because it’s about to bring ideal clients into your world and turn them into repeat buyers, right now
Rinse and repeat this same process any time you want to create a new funnel for your business
So why am I the one to show you how to funnel?
Hi, I'm Cailin.
While most of the online space is glued to their phone - posting daily, launching every quarter, praying the algorithm cooperates - I'm taking weeks off to travel, to celebrate at my best friend's wedding, to just live my life…and my business keeps selling the whole time.
That's only possible because I've always built my offers as a funnel, so the selling keeps happening whether I'm online or not.
I've got 16 years of sales experience behind me.
I've sold everything from water coolers, to high-end clothing, to over $500K of my own online programs.
And I've helped clients across DOZENS of industries hit $10K+ months with real sales skills - because I'm not a business coach who only knows how to teach other coaches how to sell.
After watching brilliant business owners burn out posting daily and launching every quarter - making sales, but never building anything that lasts - I knew something needed to change.
That's why I built This Is How I Funnel: to hand you the exact organic funnel process I use, so your offers start doing the selling for you.
I truly believe selling shouldn't depend on you being "on" every single day - and it definitely shouldn't feel icky, forceful, or like one big performance. When your offers are built to flow into each other, selling gets simple.
You don't need to rely on IG for sales. You don't need more content. You don't need another burnout launch.
You need a funnel - and I'm about to show you exactly how to build one that sells for you, every damn day.
Let's make it happen. 💸🌪️
WHEN THE FUNNEL FUNNELS - THE RESULTS SPEAK FOR THEMSELVES
And this just *some* of the feedback they’ve given me:
"Watched like 3 lessons and already have a funnel for two of my four offers mapped out."
"This could easily have been a $997 course, $2k with support. No one is teaching funnels like this!!"
"Literally it's so clear now!!!!! I'm so excited about what this will do for my business! Like a big bag is gonna be made hunny!!!!"
"You're so damn smart. Like you actually know your shit. TIHIF is actually proper sales education."
"Day two, part two had me feeling like I could punch through a wall. I'm SO hype."
"I'll treat my $9 offer like a $9k offer thanks to you."
This is about more than just "building a funnel", I'm about to change the entire way you think about and approach sales. 👇🏼
YOU GET ALL THIS, INSTANTLY:
✅ 5 self-paced modules on building your organic funnel
✅ My exact funnel-building processes (the ones that add 5-figures to my year)
✅ The full 5-part system - product suite, free offer, tripwire, upsells + sales system
✅ Lifetime access to every training and material
✅ BONUS: The TIHIF Telegram chat - sales riffs + funnel drops
One Payment of $55 USD
SIGN ME UP
Questions on TIHIF or my other programs? Click here to DM me on Instagram.
© Cailin Tokarczyk | Kajabi
